Brian Egenrieder

I’m a dynamic executive with over 30 years of experience driving growth strategy, revenue generation, and market transformation across the global software and technology landscape. With a strong blend of operational discipline, forward-looking vision, and hands-on sales leadership, I’ve built and led high-performing commercial teams—across startups and enterprise giants alike—to deliver sustained growth, strategic market penetration, and transformative business outcomes.

I’m passionate about modern technology enablement and bring hands-on expertise in generative AI and prompt engineering—capabilities I’ve successfully embedded across our operational workflows, from content creation and PR, to contract automation and market analysis. My fluency in AI complements a deep foundation in enterprise software, gained through leadership roles at companies like IBM, Telogis, Deltek, and webMethods. My background spans sectors including cybersecurity, ERP, telematics, data integration, e-commerce, and application development.

My leadership philosophy centres on clarity of vision, strategic agility, and a deep commitment to inspiring teams around measurable, meaningful goals. I’ve repeatedly turned underperforming teams into top-tier performers by instilling disciplined sales methodologies, nurturing talent, and tightly aligning execution to business strategy.

Throughout my career, I’ve consistently uncovered and accelerated untapped revenue potential, forged impactful partnerships, and helped shape organisations for sustainable growth—especially in fast-moving, competitive markets. Whether driving federal market expansion, reinventing global channel strategies, or mentoring emerging leaders, I approach every challenge with an operator’s mindset and a CEO’s perspective.